MAKE OR BREAK: EVERY THING YOU THINK YOU KNOW





Started: 2020

Time/labour: ︎

Thanks to: Niveen Abdelatty

billboard // erasure // text // knowledge // instruction

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Image: Make or Break, Every Thing You Think You Know, 2020, billboard erasure project, photo by Ella Sowinska.
EVERY THING YOU THINK YOU KNOW is a public billboard erasure project. An unbranded billboard message is slowly redacted, with a letter removed daily over a period of weeks, creating a range of readings and meanings. This unidentified message was designed to be experienced incidentally, to create a moment of confusion or curiosity; a small intensity.

This project first unfolded in Naarm/Melbourne in May 2020 as part of Next Wave Festival's Assemble! Program. During Covid-19 lockdowns, Make or Break commissioned local artist, DJ and performer Niveen Abdelatty to visit the billboard daily and paste over its message one letter at a time.

This project was first commissioned by Next Wave as part of Assemble!, with billboards provided by Mr Moto.

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